5 Top Strategies Why Online Marketing Fails
In an effort to help you get the most out of your online marketing efforts, I would like to shed some light on mistakes that can derail successfully engaging your prospects. This is a list of 5 all to common…
Getting Past Voice Mail When Cold Calling
You’re cold calling, but you get a voice mail message instead of reaching the prospect. What to do? Self-promotion consultant Ilise Benun (www.theartofselfpromotion.com) recommends the following: 1. Leave a message with the question to which you’re trying to get the…
Ants, Coffee and Social Networking
I was in my backyard in the sun this morning, enjoying a freshly roasted cup of coffee. Sitting there, I notice a something very intriguing. A colony of sugar ants were migrating across the sidewalk. As I studied them for…
3 Ways to Keep Your “Lead Pipeline” Full
If you depend on a steady flow of new leads to maintain revenue and profitability for your business, the weak economy may be slowing that flow down. Here are three ways to rev it back up again: 1. Regular direct…
Art of Saying Thank You
Just got off the phone with my insurance company. The message started as follows: “Welcome to (Company). Our menu has changed so please listen carefully-”. A few sentences of gibberish, it then said something like – “Press 5 for English”…









