Passionate Copy

A Guide To SEO And Its Benefits

What Is SEO? Put in the simplest manner possible, SEO is search engine optimization done manually using no black hat methods, no underhand methods and no automated scripting. It is the purest form of optimizing your website for the benefit...

Business Blogging 101

Do you ever feel like you know just enough about Blogging to be dangerous? Let’s see if we can fill in some of the gaps with the latest info from Blogging experts. Blogging is a concept that started in late...

5 Top Strategies Why Online Marketing Fails

In an effort to help you get the most out of your online marketing efforts, I would like to shed some light on mistakes that can derail successfully engaging your prospects. This is a list of 5 all to common...

Build It And They Will Tweet?

The past year I have followed quite a few blogs of independent consultants and various online marketing service companies. It seems the single message that is being broadcast is ‘Get with Social Media While You Still can’. A lot of...

Death of the Phonebook

A friend come by the other day to tell me about a recent skiing trip she took, and her brush with frostbite. As we were talking, she showed me her frostbitten fingers, and told me that the Canadian doctors were...

Ethical Email

Along the lines of email, it is ethical to contact people directly, even if you have never emailed them before. Some may consider it spam, but for the most part, it isn’t if you follow basic rules: -Research each person...

Myths of Social Media

Trade shows and fairs. I really enjoy them. If you have read previous posts, you probably have figured that out. Doesn’t matter if it is a home show, woodworking, garden, craft, motorcycle, food service or RV show or eating bbq...

If I Have a Local Brick-and-Mortar Business Do I Really Need to Market on the Internet?

Call it marketing or call it simply having a presence on the Internet, the answer is a resounding Yes! You need to be easily found on the Internet by your present and future customers. Why is this? Let’s take your...

Boost E-mail Open Rates 50%

A study from e-mail services provider Silverpop showed that in business-to business marketing, e-mail open rates are 20% when the subject line does not mention the brand, company, or product. B2B e-mail open rates climb to 32% when the brand...

How to Get an Ideal Landing Page for your Adwords Campaign

Few Days Back Google permanently Suspended many Adwords accounts stating that the Landing pages were of poor quality and do not comply with the Landing page and Quality Site Guidelines of Google. Since Google is being really strict on the...